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Canva is a fantastic tool but there are limitations.
https://youtube.com/shorts/y1h2RrrPaGc?feature=share Canva is a fantastic tool for creating quick social media graphics, but when it comes to print, things get a little more complicated.Bleeds, margins, color modes, image resolution, and file setup all play a huge role in how your final printed piece turns out. What looks great on your screen doesn’t always translate well to paper. That’s where...
Wonder why professional print pieces look crisp and polished all the way to the edge?
https://youtube.com/shorts/UOErU0zDg88?feature=share Ever wonder why professional print pieces look crisp and polished all the way to the edge? The secret is bleed.Bleed is the extra image area that extends beyond the final trim size of your project. It ensures that when your piece is cut, color and photos reach the edge without leaving unwanted white borders. Without bleed, even the slightest...
DPI – Wonder why photos look amazing on screen but blurry when printed?
https://youtube.com/shorts/oYydtz6Mp_Q?feature=share Ever wonder why your photos look amazing on screen but blurry when printed? 👀🖨️The secret is DPI — Dots Per Inch — and it can make or break your print quality. Whether you're printing business cards, posters, or fine art, knowing the right resolution before you hit print saves you time, money, and frustration.72 DPI might look fine on your...
Fonts – They Set the Entire Mood
https://youtube.com/shorts/DDiOAurUO2I?feature=share Fonts do more than just spell things out—they set the entire mood. From bold and modern to soft and classic, the right font can completely transform your piece and make it feel uniquely yours. ✨
Color – Why does it look different on screen versus in print?
https://youtube.com/shorts/Cv_kqNG_VWw?feature=share Ever wonder why the same color can look different on your screen vs. in print? 🎨 In this reel, we’re breaking down the world of color systems: CMYK for print 🖨️ RGB for screens 💻 HEX for digital design #️⃣ PMS for precise brand matching 🎯 Each one plays a different role in how color is created, displayed, and reproduced—so what you see isn’t...
QR Codes … but make them work smarter
https://youtube.com/shorts/1O_vc1tYbck?feature=share QR Codes… but make them work smarter. 🔍✨At Pureline Printing, we offer both static and dynamic QR codes—so whether you need something simple or something you can update anytime, we’ve got you covered.✔️ Static QR Codes: perfect for permanent info (like contact details or menus)✔️ Dynamic QR Codes: editable, trackable, and ideal for marketing...
Paper — What About It?
While scrolling social media, I came across this post: It stopped me in my tracks. While I caught the humor and the play on today’s electronic society, it made me think. I love all things paper and believe it’s the fabric of our lives. But, to me, it is sadly an overlooked and underappreciated resource. That’s why I’m here, to show paper some love and hopefully inspire you to bring more paper...
How to Turn a Sinkhole into an Oasis
Turning your sinkhole into an oasis is easier than you think. But before I explain how to turn a sinkhole into an oasis, let me explain what I mean by a sinkhole. Let’s imagine you are starting a business and have a great idea for a logo, or you are working on a project and need to share information with the public. In your mind’s eye, your idea is beautiful. The colors are vibrant, the lines...
A History of Printing, in Brief
Printing dates back as far as 3000 BCE. Being the print geek I am, I find the history of printing very interesting, especially the different forms of print and how they came to be. But for our purposes, I’m starting in 1439 with the guy we all know: Gutenberg. Johannes Gutenberg invented the printing press, an invention that improved upon movable type printing and revolutionized...
CANVA A Cautionary Tale
As professional graphic designers and printers, we are highly susceptible to rapid changes in technology and software advances. With Adobe Postscript being introduced in 1986, then in 1990, we were off to the races with Photoshop. And now CANVA. Don’t get me wrong, everything has its place. When first introduced, it was a fun and easy tool for people to create fast, colorful social media...